Friday 27th February 2026

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Event: Building your business around your 9–5 | Lunch and Learn


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Price: FREE
Date: Fri 27th Feb 2026
Time: 12:00 - 12:30
In this webinar, Kristal Baker tells you how to build time into your daily life so you can begin the steps of bringing your side hustle, start-up or new business to fruition – around your 9–5.

These steps also apply if you have childcare or other caring commitments during the day, which make carving out the time to start a business seemingly impossible.

Topics covered in this session
- Why it’s possible to get started, even if you believe you don’t have time
- Practical tips for creating this time in manageable, daily, bite-sized slots
- A first-hand, relatable example of what you can achieve if you implement these steps
About the speaker
Kristal is an advisor, a business founder and a public speaker who knows first-hand what it’s like to build a business before you feel ready.

Starting out as a new mother, alongside a 9–5, with no industry connections and no clear roadmap, Kristal grew her water brand Luxwells from an idea into an award-winning business, recognised by Vogue, Tatler, Harper’s Bazaar, The Guardian, Country Living, Radio Times and BBC Good Food.

Today, Kristal supports side-hustlers, first-time founders and early-stage entrepreneurs who want practical guidance from someone who has actually been in their position.

Through live workshops and courses, she breaks down the exact steps behind securing press coverage, approaching retailers, building confidence and transitioning out of a 9–5 – without a big budget or an insider network.

If you have any questions you’d like Kristal to answer during the webinar, please send them to events@enterprisenation.com.

How to join the online webinar
When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)

About Enterprise Nation
Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.

Event: Startup share schemes: EMI vs unapproved – which works for you?


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Price: £0.00
Date: Fri 27th Feb 2026
Time: 13:00 - 14:00
Build a team that’s truly invested in your start-up’s success.

In this practical session, start-up law expert Michael Buckworth, founder of Buckworths, explains how to use EMI and unapproved share option schemes to attract, motivate and retain talent.

Learn the key differences between schemes, eligibility rules, tax benefits and when to use each for employees, advisers or international hires.

You’ll also cover valuations, vesting, cap tables, compliance and how to combine schemes effectively while avoiding common mistakes. Includes plain-English legal and tax guidance plus a live Q&A with Michael.

Event: Brand Power: Stand Out or Blend In


27/02/2026 | 9:30am - 12:00pm

Event Location: Louis Pearlman Centre

Event Address: Louis Pearlman Centre, Goulton Street, HULL, East Riding Of Yorkshire, HU3 4DL

Contact Telephone: 01482 391622

Contact Email Address: business.support@eastriding.gov.uk

Brand Power: Stand Out or Blend In
Event Description
Brand Power: Stand Out or Blend In

Friday 27 February, 09.30am - 12.00pm (2.5 hours), Louis Pearlman Centre

Your brand is the story that customers remember.

This engaging and practical workshop helps you explore your values, shape your story, and build a clear brand identity that makes customers choose you over the competition.

What You’ll Gain

- A guided brand review to identify what’s working well and what could be improved.
- A clear understanding of your organisation’s values and personality, and how to express them in everyday communication.
- Simple ways to share your story so customers connect with it and build trust.
- Guidance on aligning your look and feel – from colours and logos to tone of voice – with your brand message.
- A practical action plan to take away and start using immediately.

Why Attend?

This is a hands-on session where you’ll work directly on your own brand. Through live exercises, group activities, and real examples, you’ll learn how to tell your story in a way that people listen to, remember, and respond to.

By the end of the session, every participant will:

- Complete a brand review
- Create a simple action plan
These resources give you a clear starting point for sharpening your brand and ensuring you truly stand out.

This workshop is delivered by Client Marketing on behalf of Hull and East Yorkshire Business Support Services.

Book now using the button below!

Photo Consent
Please note, to promote the work of the Council and our partners, we wish to use photographs or images of people using or benefiting from our services or taking part in activities arranged by the Council and our partners.

Photographs will be taken during this session to promote this workshop and the support offered by the Invest East Riding Service of East Riding of Yorkshire Council, HEY Growth Hub, and Invest Hull. These images may be used in social media, in printed and electronic promotion of our services and events and shared with our delivery partners (HEY Growth Hub and Invest Hull) for similar promotional purposes.

The images will be stored electronically on Council networks and may also be securely shared with our partners. All stored images will be reviewed annually to ensure they remain relevant and appropriate. Under the Data Protection Act 2018 / UK GDPR 2018, we require your consent to use your personal image for these purposes. If you do not wish to consent, please advise your Business Support Representative before the session starts.

These images will not be used for anything which may be viewed as negative in tone or that may cause offence, embarrassment, or distress. Images may also be used to validate that the session or support took place under our UK Shared Prosperity Fund (UKSPF) requirements. These validation images will not be available to the general public but will be retained until at least 2035.
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